Marketing your Therapy Practice Your website is one of your most important marketing tools! Most people start looking for a therapist with an internet search, hoping to find a therapist’s website that they can relate to. Even when a potential client is referred to you by a trusted friend or physician, they probably still want […]
Blogging is one of the most effective ways to market your counseling practice or coaching services and share your expertise and training with others. But many therapists don’t blog consistently. It’s not because blogging is so complicated. It’s because we don’t feel confident. We worry that we’re not very good at it or that […]
Have you ever noticed that some people get their name in the spotlight over and over again? You know, those experts in your industry who have a to-die-for section of shiny “As Featured In” logos on their website and are constantly getting featured in the media. What’s their trick for getting publicity […]
My colleagues and the students in my blogging class frequently complain that blogging takes a lot of time. Naturally, if blogging is a time-consuming or difficult process for you, you’re likely to procrastinate or not do it at all. Yes, it can take a good chunk of time to put together a well thought […]
Most psychotherapists find they need to use a variety of marketing strategies to build a profitable psychotherapy practice and attract clients. The good news is we have lots of options when it comes to marketing our private practices! Marketing your psychotherapy practice might include: Paid directories like Psychology Today or Good Therapy Creating […]
Sometimes blogging feels overwhelming Is blogging overwhelming? Does the idea of writing a blog stress you out? If so, you’re not alone! My colleagues often tell me they love the idea of blogging consistently, but the reality of it is a bit overwhelming. Either they don’t know where to start or they get off to […]
Have you thought about starting a blog? Or maybe you started a blog but found it was a lot of work. Blogging can be challenging, but it does pay off in more ways than you might imagine! Blogging is a powerful marketing tool, creative outlet, and wonderful way to share your gifts with the […]
What is guest blogging? Guest blogging is writing a blog post for publication on a blog or website other than your own. What is the purpose of guest blogging? Guest blogging can be an effective way to build credibility and share your writing with a larger or different audience. It also brings new traffic […]
