Have you ever noticed that some people get their name in the spotlight over and over again? You know, those experts in your industry who have a to-die-for section of shiny “As Featured In” logos on their website and are constantly getting featured in the media. What’s their trick for getting publicity […]
My colleagues and the students in my blogging class frequently complain that blogging takes a lot of time. Naturally, if blogging is a time-consuming or difficult process for you, you’re likely to procrastinate or not do it at all. Yes, it can take a good chunk of time to put together a well thought […]
Most psychotherapists find they need to use a variety of marketing strategies to build a profitable psychotherapy practice and attract clients. The good news is we have lots of options when it comes to marketing our private practices! Marketing your psychotherapy practice might include: Paid directories like Psychology Today or Good Therapy Creating […]
Sometimes blogging feels overwhelming Is blogging overwhelming? Does the idea of writing a blog stress you out? If so, you’re not alone! My colleagues often tell me they love the idea of blogging consistently, but the reality of it is a bit overwhelming. Either they don’t know where to start or they get off to […]
Have you thought about starting a blog? Or maybe you started a blog but found it was a lot of work. Blogging can be challenging, but it does pay off in more ways than you might imagine! Blogging is a powerful marketing tool, creative outlet, and wonderful way to share your gifts with the […]
What is guest blogging? Guest blogging is writing a blog post for publication on a blog or website other than your own. What is the purpose of guest blogging? Guest blogging can be an effective way to build credibility and share your writing with a larger or different audience. It also brings new traffic […]
Facebook is an effective and free way to market your private practice and therapy services. It takes some time and hard word to build a Facebook audience, but it can be well worth the effort. My fellow private practice colleagues often ask me how I got over 5,000 Facebook fans on my Facebook […]
Are you making any of these common blogging mistakes? Blogging is a skill that takes practice. You may be an excellent therapist, but you probably didn’t learn anything about blogging in graduate school. Over the years, I’ve made a lot of blogging mistakes and I’d love to show you how to avoid them! […]
